ב"ה

טופח על מנת להטפיח
Campaign

n the sichah of Yud Shevat 5735, the twenty-fifth anniversary of Yud Shevat, the Rebbe explained that a true tzaddik doesn’t suffice with ensuring that his personal conduct is as it should be, but influences those around him to do the same. Furthermore, he is tofei’ach al menas lehatfiach—he empowers those people, in turn, to influence others.

The Rebbe continues that although our efforts in this direction are initially focused on our immediate surroundings, we create a ripple effect that spreads to the entire city, country, and beyond.

In this light, in honor of twenty-five years since Gimmel Tammuz, we are offering resources you can give to your constituents, so that they, in turn, can arrange gatherings with their friends and colleagues.

Two content options are provided: one with material about the Rebbe, and a second on the subject of simchah. The resources include thought-provoking material that can be used to initiate discussions. The content is easy enough that any of your baalei batim will be able to lead the discussion, and at the same time stimulating enough to make a real change in their lives.

A PROJECT OF MERKOS SUITE 302